Emily Moyer, IDSA - Founder & Principal Industrial Designer
Mike Poindexter - Executive Design Director
Lyndon Treacy - Technical Implementation Lead
Why are we called “FOUND”?
Our name reflects our ethos:
we “find” insights that drive design
we help companies “found” new opportunities and product lines
like a foundry, we make things—beautifully and responsibly
With more than 75 years of experience combined, our team’s work has created sales in the millions and startup client companies have risen to valuations in the billions.
We’re in the business of making our clients shine. With insight, creativity, and technical expertise, we turn bright ideas into beautifully made products — the kind that lift brands, inspire users, and move markets.
FOUND design collaborative partners with startups and global brands that are ready to transform ideas into beautifully made, market-ready products.
Our work spans categories from consumer electronics, home goods, and fitness equipment to beauty, personal care, medical devices, and structural packaging. Whether defining a first product line or revitalizing an established portfolio, we bring industrial design, product innovation strategy, and design for manufacturing together to create meaningful, category-defining results.
Who do we serve?
What Clients Say:
"Emily is awesome! She brought together the right mix of talent, her design sensibility, and technical knowledge to help us establish the Aura brand and successfully launch our product." - Abdur C., CEO of Aura Home
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"We're a small startup with high expectations and very short lead times. On two different occasions we needed expert help with our product, and both times Emily delivered top quality results on a tight schedule." - Wayne G., tech CEO
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"Emily is incredibly communicative and flexible. Most of all, I appreciated that she is willing to push back on our own opinions! She’s the expert, and it was clear to me that she knew when to educate while still catering to our criteria." - Casey G., CEO of Hubly Surgical
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"Emily is awesome! She brought together the right mix of talent, her design sensibility, and technical knowledge to help us establish the Aura brand and successfully launch our product." - Abdur C., CEO of Aura Home * "We're a small startup with high expectations and very short lead times. On two different occasions we needed expert help with our product, and both times Emily delivered top quality results on a tight schedule." - Wayne G., tech CEO * "Emily is incredibly communicative and flexible. Most of all, I appreciated that she is willing to push back on our own opinions! She’s the expert, and it was clear to me that she knew when to educate while still catering to our criteria." - Casey G., CEO of Hubly Surgical *
Solving Real Problems
As problem solvers and changemakers, we focus on challenges that solve a real problem.
Designing for Impact
Disrupting Categories
Our Design Strategy for Innovation process unlocks opportunities to create products & experiences that distinguish and deliver across multiple touchpoints.
Environmental Responsibility
What we make and how affects all of our futures. We prioritize clients that are interested in sustainable solutions.